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RB Counselling

Accredited counselling practice in Belfast, Northern Ireland, specialising in psychosexual therapy, couples counselling, EMDR, and individual therapy — one of a small number of COSRT-registered therapists in the region.

Website Design & BuildSEO & Geo-TargetingClient PortalAdmin DashboardAnalytics Integration
Visit RB Counselling

The Challenge

RB Counselling was running on an outdated Wix website with virtually no online presence or search visibility. There was no SEO strategy in place, no way to manage client sessions or communications digitally, and no dashboard for tracking enquiries or business performance. For a specialist therapist — one of only a small number of COSRT-registered counsellors in Northern Ireland — the lack of digital presence meant potential clients simply couldn't find him.

Our Approach

RoseyCo replaced the Wix site with a fully custom-built platform featuring a public marketing site with geo-targeted SEO pages across Belfast and Northern Ireland, a secure client portal with session booking and therapist messaging, and a comprehensive admin dashboard for lead management, session tracking, and analytics. The SEO strategy targets location-specific therapeutic keywords to capture local search intent.

Key Results

Complete replacement of outdated Wix site with custom-built platform
15+ geo-targeted SEO pages covering Belfast and Northern Ireland search terms
Secure client portal with session management, messaging, and resources
Admin dashboard with lead tracking, session calendar, and analytics
Integrated GA4, Meta Pixel, and Clarity for comprehensive tracking
Static site generation for fast load times and SEO performance

Want Results Like These?

Book a free strategy call and let's discuss how we can help your business grow.