PuxxIreland
The nicotine pouch market is rapidly growing across Europe as a tobacco-free alternative, with the Irish market still in early stages of adoption presenting a significant first-mover opportunity.
The Challenge
Puxx Nicotine wanted to expand into the UK and Ireland markets but had no presence, no local e-commerce platform, and no sales team in these regions.
Our Approach
We took over the Irish operations on a partnership basis, building a full e-commerce platform for the Irish market with Stripe payments in EUR, age verification, product catalogue for 14 nicotine pouch flavours, and a complete admin dashboard. We also built location-specific SEO pages targeting Dublin, Cork, and Galway. Beyond the website, we established a UK and Irish sales force for Puxx Nicotine to drive offline distribution.
Key Results
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